7-Eleven coming to Mass. Ave. at Day Street (former White Hen, etc.)

[ron_newman]

The vacant convenience store on Mass. Ave at Day Street today has four big posters in the windows with a 7-Eleven logo on them:

FRANCHISE THIS STORE
7-Eleven.com
1-800-782-0711
Text "Franchise" to 711711

The posters also say 'Take a picture for more information', above a QR code. Unfortunately they don't include whatever URL the QR code links to. If anyone here has a smartphone and walks by the place, maybe you can tell us. Thanks to a QR decoding tool provided by squirrelitude below, I now know it goes to http://franchise.7-eleven.com/ . But the locator map on that site doesn't (yet?) show this location as one available for franchising.

Depending on how long you've lived here, you may remember this location as the White Hen Pantry, the Bread & Butter Konvenience [sic], or the temporarily relocated Pemberton Market. (By the way, 7-Eleven bought the entire White Hen chain a couple of years ago.)

ETA: I sent this post to Marc Levy of Cambridge Day, who expanded it into this news article.

Comments

[trysha.livejournal.com]

SLURPEES that close!

This could be dangerous.

[ron_newman]

Me too. I could go there at 3 am and the lady behind the counter would make me a sandwich. I doubt that 7-Eleven will have such a service, but I'll still appreciate having a convenience store handy once more.

[chanaleh.livejournal.com]

will become a 7-Eleven, area resident Ron Newman reported

Ron! You've become Area Man (http://www.theonion.com/search/?q=area+man)!

[squirrelitude]

Speaking of which, does anyone ever follow QR codes on ads?

Also, the other day I saw an ad on the Red Line where someone had pasted a Rickroll QR code sticker over the real code. Nice.

[ron_newman]

I guess you do, or else you wouldn't have known it was a Rickroll ?

[squirrelitude]

Nah, I don't have a smartphone. I took a photo because it was funny, and I only just now bothered to rotate, shear, crop, and color balance the image before uploading it to a barcode decoder site.

[ron_newman]

Can you post a link to the barcode decoder site? Cuz I used my dumbphone to take a photo of the 7-11 QR code, and I'd like to find out where it goes.

[squirrelitude]

Oh! Right.

http://zxing.org/w/decode.jspx

[temvald.livejournal.com]

You could check the Pictures of People Scanning QR-codes tumblr (http://picturesofpeoplescanningqrcodes.tumblr.com/).

[ron_newman]

What am I supposed to be looking at there? It just says "No posts yet"

[temvald.livejournal.com]

Exactly.

(This was in response to the question "does anyone ever follow QR codes on ads?")

[littlecitynames.livejournal.com]

Wow, that might be my new favorite tumblr.

[ron_newman]

Thanks! It didn't like my first photo (too far away and too low-res), so I went back and took a second one. That tool decoded it to http://franchise.7-eleven.com/ . But the locator map on that site doesn't (yet?) show this location as one of the available franchises.

[j-doh.livejournal.com]

> But the locator map on that site doesn't (yet?) show this location as one available for franchising.

It's listed under "New and Upcoming Stores," Ron. Here's the link (http://tiny.cc/sevn).

[ron_newman]

Thanks. I did not even notice that section of the franchise website. It seems to be totally separate from, and inconsistent with, the franchise locator map.