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This week's Somerville News has an article about the Somerville Theatre's policy of banning children under 12 8* from entering the theatre after 6 pm, even if they are accompanied by adults.
Is the theatre's policy a service to its customers who want a peaceful movie experience, or is it unfair discrimination against families with young children?
I'm posting this because we can have a more civilized discussion here than on the Somerville News blog comments. Ian Judge, the theatre's manager, reads this community, so we may be able to provide useful feedback to him here.
* Edited 11:55 am to add: I have a serious factual issue with this article. It says the policy applies to children under 12, but the theatre's website and exterior signs say it's for children under 8. That's a significant difference -- maybe significant enough to change people's opinions.
Second edit, 3 pm: Ian Judge has clarified that the theatre's policy is to exclude children under 8, not 12, from entering after 6 pm. He had made an erroneous statement to the News reporter which very unfortunately made it into the published article. Also, here is Ian's response to the specific incident detailed in the News article.
Is the theatre's policy a service to its customers who want a peaceful movie experience, or is it unfair discrimination against families with young children?
I'm posting this because we can have a more civilized discussion here than on the Somerville News blog comments. Ian Judge, the theatre's manager, reads this community, so we may be able to provide useful feedback to him here.
* Edited 11:55 am to add: I have a serious factual issue with this article. It says the policy applies to children under 12, but the theatre's website and exterior signs say it's for children under 8. That's a significant difference -- maybe significant enough to change people's opinions.
Second edit, 3 pm: Ian Judge has clarified that the theatre's policy is to exclude children under 8, not 12, from entering after 6 pm. He had made an erroneous statement to the News reporter which very unfortunately made it into the published article. Also, here is Ian's response to the specific incident detailed in the News article.
concerts too?
Date: 2008-08-23 06:33 am (UTC)That said, the owner can do whatever he wants. We go to the other independent theaters around town. Not really a problem.
I assume the policy doesn't apply to music? We've seen some great shows over the years in the big room.
This has probably been beat to death, but...
Date: 2008-08-23 01:14 pm (UTC)However, the logic behind this 6:00PM move for children under 12 is a bit confusing.
If this policy is in place to provide a better movie experience after 6:00PM, then provide ushers to monitor laud behavior in the theatre. Adults can misbehave just as much as kids, especially with a few "light" beers in them. Plus, if you think about it, this affects movie goers in two ways that affect business.
1. Before 6:00PM, people who love this policy will try to avoid those shows, because it will be full of kids.
2. After 6:00PM, people who hate this policy, will watch movies at a different theater with their family. For a movie theatre, having a family with kids watching a movie is a bonus, as they'll buy the popcorn, the candy, the fountain soda, etc.
If the policy is to restrict minors from watching Rated R movies, it really doesn't. Shows before 6:00PM, they can tag along with an adult, or buy a PG or PG-13 movie ticket and then just sneak into a Rated R movie.
As a business move, I don't believe it's a good one the more people know about it. For adults who don't have children and want a slightly better movie experience, I'm sure they'll appreciate it, but I doubt they're thinking about seeing a movie full of people drinking beer.
no subject
Date: 2008-08-23 03:37 pm (UTC)Re: People who demand a refund
Date: 2008-08-23 06:55 pm (UTC)no subject
Date: 2008-08-23 10:52 pm (UTC)Hey, what are you saying about Worcester?!?! ;)
no subject
Date: 2008-08-23 11:45 pm (UTC)get over yourself
Date: 2008-08-27 07:45 am (UTC)no subject
Date: 2008-08-28 01:16 am (UTC)