The ZBA approved Pinkberry last night

[ron_newman]

according to two city officials who replied to my e-mail (George Proakis and Amie Hayes).

I don't have any details as to why the Zoning Board of Appeals changed their mind from last year, or what might have been different about this year's application compared to last year's. ETA: George Proakis told me:

The applicant provided substantial information to the ZBA to establish how the particular use is unique and how this entity meets a need that is different than that which is currently provided in Davis Square. That seemed to resonate with the board.

I should also note that nobody spoke in opposition at the hearing.

Comments

[fefie.livejournal.com]

I don't think these two establishments bring anything unique to Davis Sq. Too bad Davis Sq seems unable to support additional retail anymore apart from vintage clothing.

I'm curious, from George Proakis' comments to you, how Pinkberry established "how the particular use is unique and how this entity meets a need that is different than that which is currently provided in Davis Square." Anyone know?

I like froyo, but I hate to see it becoming like the burrito wave of a few years ago. I wish these redundant places would open up in Magoun Sq., which badly needs more businesses.

[ron_newman]

Since I wasn't at the meeting, all I have to go on is the planning staff recommendation, which says:

The addition of another yogurt parlor in Davis Square will add more variety to the existing options as the Pinkberry concept is to offer tart yogurt flavors that are fat free milk based and kosher. In addition to yogurt, Pinkberry offers breakfast/probiotic options, custom smoothies, fresh seasonal fruit, fruit bowls, and catering options.